Slumber Society

(This brand is for sale as part of the Brand Bar.)

Woman on couch wearing Sleep Society sleepwear with the Sleep Society logo on top

For brands that identify as:

Modern, Tactile, Dreamy

This brand features a visual identity centered around a contrast between dreamy and bold, and a "bedtime as the main event" philosophy. It utilizes bold typography that feels both contemporary and approachable; iconographic details like the subtle crescent moon integrated into the logo, to symbolize rest and renewal, clean, grid-based designs and rounded containers that mirror the softness of premium linens; and an unexpected color palette: dreamy blues, cloudy greys, soft celestial yellow, with a juxtaposition of electric green and graphite.

The Slumber Society kit is a versatile choice for businesses that prioritize quality and serenity. It is especially well-suited for:

  • Lifestyle & Home Goods: Perfect for bedding, candle companies, or luxury bath and body lines.

  • Wellness & Self-Care Brands: Ideal for sleep/life coaches, meditation apps, or loungewear boutiques looking for a sophisticated edge.

  • Hospitality & Staycations: A great fit for boutique hotels or spa retreats that want to market a modern take on the "sanctuary" experience.

  • Artisanal Makers: for small-batch creators who use high-quality, organic materials.

Slumber society horizontal logo variation on light blue background

Includes:

Brand Identity: One main logo, alternate logo variations, logo mark, brand voice + tagline concepts, color palette + typography.

Packaging Design: Room & Sheet Spray, Retail tags (can be changed within reason depending on your needs)

Website Design: Desktop & Mobile web pages design (4 pages)

If you are interested in the Slumber Society brand, contact me today!